Nicolaj SiggelkowDavid M Knott Professor
Nicolaj Siggelkow is the David M. Knott Professor at the Wharton School of the University of Pennsylvania. He is a professor and the former Department Chair of Wharton’s Management Department, and a Co-Director of the Mack Institute for Innovation Management. He studied Economics at Stanford University and earned an M.A. in Economics from Harvard University. He received a Ph.D. in Business Economics from Harvard University and the Harvard Business School.
His research on how firms create and sustain competitive advantage has been published in the leading management journals, including the Academy of Management Journal, Management Science, and Organization Science. He has employed a range of methodological approaches, including in-depth field studies of individual firms, econometric methods for large-scale data sets, formal modeling, and simulation models. In 2013, Nicolaj was elected a Fellow of the Strategic Management Society, the leading world-wide association of strategy scholars.
Professor Siggelkow is one of the most sought-after professors in Wharton’s MBA program, having been the recipient of more than 20 teaching awards. He also has extensive experience in executive education, teaching in a range of open enrollment and custom programs.
Based on his teaching experience, he has launched a series of on-line strategy courses, including Business Strategy from Wharton: Competitive Advantage and Connected Strategy.
Professor Siggelkow has conducted strategy workshops with a large number of firms around the world, helping them to assess their own strategies and create new strategic initiatives.
His current work focuses on how both incumbent firms and new start-ups create new business models using “connected strategies” that create much tighter connections between firms and customers.